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<div style="text-align: center;" align="center"><span style="font-size: 16px; font-weight: normal; font-family: Calibri, Helvetica, Arial, sans-serif;">In conversation with</span></div>
<div style="text-align: center;" align="center"><span style="font-size: 20px; font-family: Calibri, Helvetica, Arial, sans-serif;">John Wood</span></div>
<div style="text-align: center;" align="center"><span style="font-weight: normal; font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic;">Purpose Incorporated</span></div>
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<span style="font-size: 16px; font-weight: normal; font-family: Calibri, Helvetica, Arial, sans-serif;">Click </span><a href="http://www.insideasiapodcast.com/purpose-incorporated/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; font-family: Calibri, Helvetica, Arial, sans-serif; color: rgb(207, 143, 18); font-weight: normal; font-style: normal; text-decoration: underline;">here</a><span style="font-size: 16px; font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal;"> to listen to the full </span><span style="font-size: 16px; font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic;">Inside Asia</span><span style="font-size: 16px; font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal;"> episode</span>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">“Relying on Milton Friedman’s advice that there’s no social purpose of business beyond profits is yesterday’s way of thinking. It’s a lazy man’s or lazy woman’s way of thinking. And it’s an idea that belongs on the scrap heap of history.” So says </span><a href="https://www.linkedin.com/in/johnwoodrtr/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">John Wood</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">, my guest on </span><a href="http://www.insideasiapodcast.com/purpose-incorporated/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">this week’s </a><a href="http://www.insideasiapodcast.com/purpose-incorporated/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic; font-weight: normal; text-decoration: underline;">Inside Asia</a><a href="http://www.insideasiapodcast.com/purpose-incorporated/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;"> episode</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">. </span>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">John is Founder of </span><a href="https://www.roomtoread.org/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Room to Read</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">, one of the world’s most successful education and gender equality non-profits. He wasn’t always in the business of building and filling libraries in the poorest parts of the world. For years prior, he served as a senior executive with Microsoft. Then came his great awakening. Twenty years of effort has resulted in a program that touches 38,000 communities, 18 millions students, across 17 countries. Room to Read is an organization tapped into the world of corporate philanthropy, generating US$600 million in charitable donations.</span>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-weight: bold; font-family: Calibri, Helvetica, Arial, sans-serif;">Driving Purpose Inside </span><span style="font-size: 16px; color: rgb(0, 0, 0); font-weight: bold; font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic;">and</span><span style="font-size: 16px; color: rgb(0, 0, 0); font-weight: bold; font-family: Calibri, Helvetica, Arial, sans-serif;"> Outside the Organization </span>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">John is no stranger to success. He’s a four-term member of the Clinton Global Initiative Advisory Board, a Henry Crown Fellow at the Aspen Institute, and a book author. His latest: </span><a href="https://www.purposeincorporatedbook.com/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic; font-weight: normal; text-decoration: underline;">Purpose Incorporated: Turning Cause Into Your Competitive Advantage</a><span style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif;">.</span><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;"> Co-authored with </span><a href="https://www.linkedin.com/in/amalia-mcgibbon-4091b43/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Amalia McGibbon</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">, the book is a user friendly guide on how to steer an organizations towards a world where purpose and profit co-exist.</span>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Our conversation raised some new possibilities. He mentions at one point that compared to 20 years ago when he left Microsoft to build a non-profit, a clear line was drawn between the worlds of profit and non-profit. No more, he insists. Increasingly business leaders are waking up to the idea that the world is in crises and unless corporations step in to do something about it, the marketplace will prove punishing.</span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">In this era of quarterly results at all cost, taking the long view has become increasingly challenging, particularly for CEOs of publicly-listed companies. Shareholders have had their way with organizations, but there’s pushback; and it’s coming from all quarters.</span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: bold;">Embracing Stakeholders </span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Increasingly, customers are privy to corporate behavior and opting to buy ethically or not buy at all. Supply-chains are global and suppliers are tired of price gouging. They want to partner and are prepared to step up in new and sustainable ways. And let’s not forget employees. As John points out, the best and brightest are beginning to select employers based on something more than how much they get paid. Culture, ethical behavior, gender equality, and sustainable are the new selection criteria for millennials who have different ideas about the future of work.</span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">For a guy who assembled a few crates of books for a Nepalese school in the late 1990s to build a 600 million dollar non-profit showcase, John sees opportunities for success everywhere he looks. And the new opportunity, he believes, is for corporations to imbed purpose in everything they do. “We need business leaders to be forces for good in the world,” he says. Truer words have not been spoken.</span></div>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">What’s your organization doing to lead a greater purpose-driven agenda? Let’s us know what you think. Leave us your thoughts by visiting us on </span><a href="https://www.facebook.com/insideasiapodcast/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Facebook</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">, </span><a href="https://twitter.com/asiapodcast" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Twitter</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;"> or </span><a href="https://www.linkedin.com/company/13290867/admin/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Linked-in</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">. </span>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Or check out our website at </span><a href="http://www.insideasiapodcast.com/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">www.insideasiapodcast.com</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">. It’s free and there are over 130 episodes to choose from. We cover everything from geopolitics to emerging trends. If you’re doing business in Asia, listen to what Inside Asia’s guests have to say. You won’t find a better business-focused podcast </span><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic;">in</span><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;"> Asia </span><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic;">on</span><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;"> Asia. </span>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">As always, we thank you for listening!</span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Steve Stine</span></div>
<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Founder & Host</span></div>
<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic; font-weight: bold;">Inside Asia</span></div>
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<a href="https://www.purposeincorporatedbook.com/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic; font-weight: normal; text-decoration: underline;">Purpose Incorporated: Turning Cause Into Your Competitive Advantage</a><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;"> </span>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">by John Wood and Amalia McGibbon</span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Here are a few key quotes from the book:</span></div>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">"As I’ve interviewed CEOs and interns, enthusiasticcustomers, and wary investors, I’ve learned that the corporate world is not what it once was. There’s a new land of opportunity, and— luckily for all—its streets are paved with purpose."</span></li></ul>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">"The business world got another black eye from the global financialcrisis, as we once again learned what can happen when profits are viewed as the holy grail and the most meaningful yardstick of success. But many companies have pivoted as executives have begun to listen to the demands of their customers and employees to be part of the solution rather than part of the problem. They have learned, through record fines, legal bills, and loss of customers, that there can be a substantial cost to having their sole focus be on profits."</span></li></ul>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="color: rgb(0, 0, 0); font-size: 16px; font-family: Calibri, Helvetica, Arial, sans-serif;">"How can you use your job to change the world? How can you use your current role—not the one you daydream about—to make a difference? How can you harness the power of capitalism for societal good?"</span></li></ul>
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<span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">John references the US convenience story and pharmacy chain, </span><a href="https://cvshealth.com/" rel="noopener noreferrer" target="_blank" style="font-size: 16px; color: rgb(54, 97, 189); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">CVS</a><span style="font-size: 16px;"> </span><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">as an example of one company endeavoring to live a purpose-led agenda:</span>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">"The company had changed its nameto CVS Health and was expanding its MinuteClinic walk-in health centers. The company now manages pharmacy benefits for sixty-five million customers, and has nine hundred walk-in medical clinics. CVS made $177 billion in revenue in 2016, making CVS one of America’s biggest health-care companies."</span></li></ul>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">"Since the company stopped selling tobacco, there had been an additional 1 percent reduction in cigarette-pack sales across all retailers in states where CVS Pharmacy had a 15 percent or greater share of the retail pharmacy market, compared to states with no CVS Pharmacy stores."</span></li></ul>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">"Over the same eight-month period, the average smoker in those states purchased five fewer cigarette packs, and in total, approximately 95 million fewer packs were sold."</span></li></ul>
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<ul><li style="font-size: 16px; color: rgb(0, 0, 0);"><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">"A 4 percent increase in nicotine-patch purchases in those same states during the period immediately following the end of tobacco sales, indicated that there was also a positive effect on attempts to quit smoking."</span></li></ul>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-family: Calibri, Helvetica, Arial, sans-serif;">Contact John Wood at: john@roomtoread.org</span></div>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-weight: bold; font-family: Calibri, Helvetica, Arial, sans-serif;">Munib Madni:</span></div>
<div><span style="color: rgb(0, 0, 0); font-weight: bold; font-style: italic; font-family: Calibri, Helvetica, Arial, sans-serif;">Purpose-Driven Investing </span></div>
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<span style="font-size: 12px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;">| </span><span style="font-size: 12px; font-family: Calibri, Helvetica, Arial, sans-serif;">May 29, 2020</span><span style="font-size: 12px; font-family: Calibri, Helvetica, Arial, sans-serif; color: rgb(102, 102, 102);"> | </span>
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<span style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;">Evidence abounds showing that corporations can be </span><span style="font-size: 14px; color: rgb(102, 102, 102); font-style: italic; font-family: Calibri, Helvetica, Arial, sans-serif;">both</span><span style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;"> profit- and purpose-driven. Up this week, the asset management industry. As buyers and sellers of corporate assets, they are the proverbial gate-keepers of corporate financial performance. With $80 trillion under management worldwide, there’s power at play. Fortunes have been made and lost on the decisions laid down by asset managers. For the longest time, financial performance has remained the central barometer for all buy and sell decisions. This too must change.</span>
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<span style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;">Enter a new breed of asset manager. Those that believe that the best corporations are those that do well by doing good. In this week’s episode, I speak to one such individual. </span><a href="https://www.linkedin.com/in/munib-madni-cfa-641942150/" rel="noopener noreferrer" target="_blank" style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Munib Madni</a><span style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;"> spent 13-1/2 years with Morgan Stanley before he saw the light, resigned, then re-emerged as CEO of his own asset management firm, </span><a href="https://panarchypartners.com/" rel="noopener noreferrer" target="_blank" style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif; font-weight: normal; font-style: normal; text-decoration: underline;">Panarchy Partners</a><span style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;">. In this conversation with Munib, we talk about the evolution of the industry, the forces now shaping a new kind of investing, and the emergence of corporations, poised to make a difference.</span>
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<div><span style="font-size: 16px; color: rgb(0, 0, 0); font-weight: bold; font-family: Calibri, Helvetica, Arial, sans-serif;">Andrew Hewitt:</span></div>
<div><span style="color: rgb(0, 0, 0); font-weight: bold; font-family: Calibri, Helvetica, Arial, sans-serif; font-style: italic;">Conscious Capitalism</span></div>
<div><span style="font-size: 12px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;">| April 14, 2020 |</span></div>
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<div class="text-container galileo-ap-content-editor"><div><div><span style="font-size: 14px; color: rgb(102, 102, 102); font-family: Calibri, Helvetica, Arial, sans-serif;">My guest this week is Andrew Hewitt, founder of GameChangers 500, an organization bent on identifying and ranking global organizations looking to make a difference. Andrew and his GameChanger colleagues have come to believe, and I quote, “that the profit-at-all-cost model just isn’t working,” end quote. Many of our listeneers know, this is a subject near and dear to the heart. The world is coming to realize that the Earth is resource limited. The party is dwindling, and if, as a race, we hope to survive and thrive, change is essential. Essential, indeed. But unfortunately, not inevitable. For that, we need to do some heavy lifting. Some say only the private sector with its vast resources, top talent and eye on innovation can lead that change. But making the leap from profit- to purpose-driven is no easy task. No one knows this better than Andrew Hewitt. In our conversation he shares many of the ups and downs that come with being on the front lines of a purpose-driven movement.</span></div></div></div>
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<div class="text-container galileo-ap-content-editor"><div><div>If podcasting isn't your thing, or you're just too busy to take 30 minutes to listen, check out my articles <a href="https://www.linkedin.com/in/steve-stine-6124084/detail/recent-activity/posts/" rel="noopener noreferrer" target="_blank" data-segment-action="add" data-segment-id="7527c640-69b8-11e8-ad61-d4ae529a8575" style="color: #597274; font-weight: normal; font-style: normal; text-decoration: underline;">here</a> on Linked-in where I set out to summarize each week’s conversation. We touch on a wide range of topics from healthcare to finance, politics to cleantech. I hope you’ll join us.</div></div></div>
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<span class="article-heading-text" style="font-size: 18px; font-weight: bold; color: #000000;">Steve Stine | LinkedIn</span><br>
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<span>Check out professional insights posted by Steve Stine, Senior Regional Leadership Advisor and INSIDE ASIA radio talk show host</span><br>
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<a style="text-decoration: underline; color: #597274; font-weight: normal; font-style: normal;"></a><a href="https://www.linkedin.com/in/steve-stine-6124084/detail/recent-activity/posts/" style="color: #597274; font-weight: normal; font-style: normal; text-decoration: underline;"><span>Read more</span></a><br>
<a style="color: inherit; text-decoration: none; font-weight: normal; font-style: normal;">www.linkedin.com</a><br>
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<a href="https://www.facebook.com/insideasiapodcast" style="display: inline-block; text-decoration: none;">
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</table><div align="center" style="background-color: #F3F3F3;"><table width="100%" cellpadding="0" cellspacing="0" border="0" style="background-color: #f3f3f3"><tr><td align="center" valign="top" style="padding: 0px 0px 0px 0px;"><div align="center" style="max-width: 600px; margin-left: auto; margin-right: auto;"><table cellpadding="0" cellspacing="0" border="0" style="width: 600px; width: auto !important; margin-left: auto; margin-right: auto;"><tr><td align="left" valign="top" style="color: #5b5b5b; font-size: 11px; line-height: 1.3; font-family: Arial, Helvetica, sans-serif; padding: 20px 20px 20px 20px;"><div style="color: #FF0000; font-size: 11px; line-height: 1.3; font-family: Arial, Helvetica, sans-serif;"><span style="font-size: 13px; font-weight: bold;">THIS IS A TEST EMAIL ONLY.</span><br />This email was sent by the author for the sole purpose of testing a draft message. If you believe you have received the message in error, please contact the author by replying to this message. Constant Contact takes reports of abuse very seriously. If you wish to report abuse, please forward this message to <a href="mailto:abuse@constantcontact.com">abuse@constantcontact.com</a>.<br /></div></td></tr></table></div></td></tr></table></div></body>
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